September 19, 2021

Zaika

Livingston

Multiculturalism makes British food better

2 min read

71% of Brits say multiculturalism has had a positive impact on the UK food scene, according to new research1 from cross-border digital payments service WorldRemit .

The research was carried out as part of WorldRemit’s I Fly 2 Flags campaign, which celebrates multiculturalism in the UK. The findings suggest that despite the national lockdown, Brits have continued to connect with one another and embrace other cultures through food.

Over the last 12 months, almost all Brits (95%) have indulged in international cuisines, whether cooking at home or ordering takeaway. Nearly three quarters (71%) of people feel strong connections to other cultures through food and are excited about the different cuisines available in the UK.

WorldRemit currently sends from 50 countries to people in over 130 countries worldwide, operating in more than 5,000 money transfer corridors. The I Fly 2 Flags campaign aims to celebrate those with dual nationalities in the UK and put a spotlight on the benefits of immigration.

Dan Voet, Bristol-based Chef, said: “One of the most exciting parts about the UK food scene is the explosion of multicultural cuisines. Living in a city like Bristol, there is no limit to the variety of dishes available, making this one of the most unique food spots in the UK. I think that we owe our diverse foodie scene to the wonderful food, traditions and recipes that people from all over the world bring to the UK.”

Ryan Walker, Editorial Lead at WorldRemit, said: “There are so many people living in the UK who fly two flags when it comes to their culture and heritage. For many, the connection to one’s heritage or country of birth, is shared with others through food, which offers an opportunity to connect to other cultures worldwide.”

“While the classic takeaway cuisines such as Italian, Indian and Chinese predictably made it into the top 10 favourite cuisines in the UK2, some of the less readily-available choices also ranked highly. Thai, Japanese, Turkish and Moroccan foods all proved popular over the past year.

“Seeing countries such as Morocco, Turkey and Japan among some of the cuisines that Brits are consuming is a celebration of the UK’s multiculturalism, as so many cuisines from all over the world are now part of the UK food scene.”

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